Entertainment Matters Keynote Panel
At the Entertainment Matters keynote panel today, Michael Kassan (MediaLink) spoke with several ad-industry heavyweights to see what they’re doing at a tech show like CES. The panelists were:
- Sir Martin Sorrell (WPP)
- Mich Matthews (Microsoft)
- Michael Roth (IPG)
- Joseph Tripodi (Coca-Cola)
- David Kenny (Akamai)
Turned out to be an interesting discussion about how agencies can keep pace in the digital age, and Peter Suciu’s got a good writeup over on Twice.com.