Contributors

Kyle Monson

Kyle Monson arrived at JWT in September 2009 by way of the publishing industry, having worked most recently as a Senior Editor at PC Magazine. While at PC Mag, Kyle oversaw the editorial production of PCMag.com, founded successful blogs, hosted popular podcasts, and wrote some of the highest-trafficked feature stories in the publication’s history. He has written for magazines as disparate as Newsweek and ReadyMade, and has regularly appeared on TV and radio.

In his role as Content Strategist at JWT, Kyle oversees the agency’s Brand Journalism efforts, which in 2010 garnered a Titanium Lion at Cannes.

Kenneth Hein

Kenneth Hein is Director of Communications for JWT New York. He is responsible for the strategic oversight and management of internal and external public relations for JWT New York. Hein spent 15 years as an editor covering the marketing, advertising and digital spaces. Most recently, he served as Managing Editor of Nielsen Business Media’s 30-plus trade titles including Adweek, Brandweek, Billboard and The Hollywood Reporter. On the digital side, Hein helped launch the Brandfreak blog and created Adweek’s “March Adness” ad competition. Hein is the recipient of the Jesse H. Neal Award, as well as other accolades for excellence in journalism.

Josh Shabtai

Josh Shabtai is a game designer, interactive marketer and science-fiction geek. As an emerging media strategist at JWT, Josh turns these passions towards helping brands like Microsoft, Stride Gum and Macy’s develop content that build community and spark meaningful conversations and engagement.

Outside of JWT, Josh serves as CEO and creative director of Vertigore Games, a development studio that specializes in building fully immersive mobile gaming experiences. The company’s groundbreaking augmented reality-shooter Star Wars Arcade: Falcon Gunner debuted for iOS in November 2010, quickly becoming one of the year’s most buzzed about titles and one of the gaming industry’s most commercially successful AR games.

Sean Aaron

Sean joined JWT in January 2011 as an Emerging Media Strategist and serves as the Community Manager for Stride Gum (Kraft/Cadbury). He’s held previous positions at Undercurrent, a digital media think-tank in New York, where he served as a Social Media Strategist.

Most recently, Sean served as the Marketing Project Manager at Blue Fountain Media, a Website design, development and online marketing firm where he specialized in search engine optimization and pay-per-click marketing. Sean’s blend of expertise crosses emerging media platforms including social media, mobile and gaming. He’s been an avid technologist from a young age.

As a kid he could not resist taking apart electronics like his father’s VCR in order to figure out how it worked. Since those days, he has earned his master’s degree in media studies, built a one-of-a-kind “Hackintosh” computer, and designed an experimental camera body-mount. Outside of the digital realm, he’s also gone on to earn a black belt in Shotokan Karate.

Meghan McCormick

Meghan McCormick joined JWT’s Emerging Media team in June 2010. During her time at JWT, she’s worked to help brands develop ways to communicate with their audiences and consumers in meaningful ways online.

Prior to coming to JWT, Meghan was a Social Media Strategist on the U.S. Army’s official web team. There, she launched the Army’s official presence on Facebook and grew online social communities in order to tell the story of the American Soldier. When she’s not in the office, Meghan can usually be found roaming the streets of New York City, camera in hand.

Nicole Price Fasig

Nicole Price Fasig is an editor and content strategist, implementing JWT’s brand journalism efforts across a variety of accounts ranging from technology to beauty to health care.

She came to JWT from PCMag.com, where she was the staff editor for hardware and hosted a number of Web video shows, including PCMag’s What’s New Now newscast. Nicole received her Master’s degree in magazine publishing from Northwestern University’s Medill School of Journalism. Her work has appeared in PC Magazine, Popular Science, Working Mother, and a number of regional publications. When she’s not strategizing, Nicole is checking out cool new restaurants, working on her New York-based food blog, and marathon training.

David Linden

David Linden joined JWT’s Emerging Media team in September 2010. As an associate digital strategist he works on brands including Bloomberg and Trident, working to integrate social/emerging media nougaty goodness into their brand strategies.

Prior to joining JWT David has spent time at various agencies in NY and Philadelphia developing digital campaigns for the likes of Sunoco, Adidas, and the Commonwealth of Pennsylvania. During David’s free time he enjoys bashing on Red Sox and Eagles fans as well as telling people he cannot sing like his twin brother Michael.